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Lacoste

Lacoste

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    The bags of the sporty luxury brand Lacoste with the famous logo are a real eyecatcher. Lacoste bags convince us in everyday life, business and also in sport, where the French brand originally comes from. The distinctive clean and simple look makes Lacoste bags a timeless classic for the younger and the older generation.

    Lacoste - The most famous crocodile in the fashionworld

    The well-known crocodile logo of the brand Lacoste is seen on all their high-quality products. Not only the crocodile reveals that this are the bags of the luxury brand, but also the sporty, simple form stands for a fashion classic that combines style and sportiness. The unconventional coolness of the Lacoste products adds value to every outfit. Because of the multitude of colors and shapes the Lacoste bags are a popular either for everyday live, shopping or sports. Not only the unique look is convincing, but also the high quality workmanship. The materials of Lacoste bags are therefore very durable. The practical divisions of the inner compartments provide space for all daily companions, such as smartphones, wallets and makeup. Lacoste has a great product diversity, as well as clothing and sporting goods, Lacoste offers us shoppers, messengers, purses, sports bags and backpacks for both men and women. And on all luxury products the smiling crocodile accompanies us, the icon of good taste.

    From the tennis legend to the inventor who changed the entire fashion industry

    René Lacoste, the inventor of the brand, won his first tennis competition at the age of 17. With his team-mate, he made a bet during a walk in Boston. Should Lacoste win his next game, he would get an alligator suitcase from his colleague. Unfortunately, he lost the game, but Lacoste won a nickname. Journalists called him from now on the nickname Alligator, also because of his enormous strength and performance, which he showed during his tennis competitions. Then he asked a friend to create a logo from the alligator (colloquially crocodile). René Lacoste was the first to wear it on his blazer. When he introduced short-sleeved T-shirts to tennis, in order to ensure more freedom of movement, the Poloshirt was born, which of course also had its crocodile logo. This was the starting point for many other products launched by Lacoste. From tennis shoes, sportswear, team uniforms, jackets, perfumes, clothes, to bags, wallet and much more, Lacoste became a brand that not only turned the sports sector upside down. Lacoste, the sporty luxury brand, has also become an very important part of the fashion industry.

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