Hugo Boss

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The two-brand strategy of Hugo Boss

Since 2017, Hugo Boss houses two sub-labels, each with a different fashion focus: Hugo is the casual trend label, while the core brand Boss has mainly classic pieces in the range. Boss bags are characterised by established shapes and muted colours. The label impresses with elegant cuts and solid structures, which will definitely make a professional impression in business life. However, if you are looking for an accessory for your casual style, Hugo bags, backpacks and purses are a better choice. Bold colours and eye-catching prints give the trendy Hugo bags and accessories a special touch. The chic accessories for men and women are suitable for the office as well as for leisure time. Hugo Boss also supplies fans of both product lines with high-quality travel bags and accessories. The stylistic differences between Boss and Hugo offer you an attractive selection for different occasions, with the confident style being a common theme in every collection.

Hugo Boss: the German luxury brand with a long tradition

The story of Hugo Boss begins in 1924 with a small craft business founded by Hugo Ferdinand Boss to produce workwear and uniforms. Only after the end of the Second World War, Hugo Boss began to produce men's fashion, which quickly became very popular due to its high-quality workmanship and fine tailoring. The high standards of quality are characteristic for both Hugo Boss lines till today. This makes the bags, backpacks and accessories from Hugo Boss particularly durable. Another thing they have in common is sustainability. Whether bags, luggage or accessories, Hugo Boss focuses on resource-saving production and responsible handling of chemicals in all its products. The company only uses leftover leather that is a by-product of the food industry (sheep, goat, cow) and avoids exotic types of leather.

The Hugo Boss shop at wardow.com

In our Hugo Boss shop, you will find products from both sub-labels – Hugo and Boss. To find the desired item quicker, you can refine your search by product category or other parameters such as material and colour. And when you have found something you like, we offer you a fast delivery and secure payment options.